Before one takes the decision to file for a Trademark, one must conduct a Trademark Search in order to find any potential or existing trademark application or registered trademarks.
Before a trademark application is filed, one must always search the USPTO or the region’s local Trademark office database to see if a Trademark has already been registered of applied for that is:
Similar to the applicant’s trademark.
- Used on any related product or service.
- Being used live.
If the applicant’s Trademark fulfills any of the above criteria, the Trademark will be prevented from being registered because it creates confusion.
A Trademark Search report is important for individuals and companies that intend to register a trademark but want to know everything about availability, comparable marks, and other information before applying in order to save time and money.
The Trademark search will assist you in determining the availability of the trademarks, the status of any comparable marks that have been applied, and any other relevant information that will assist you in creating the brand name, logo, or a combination of the two.
A Trademark can be a name of a brand, catchphrase or logo associated with them. These act as a ‘face’ of the brand or business which ultimately increases the brand recognition and value over time.